Managing your reputation

Stick or Twist for Scotland

 
alex salmond, devolution, government, independence, reputation, scotland

Yesterday Alex Salmond announced the Scottish independence referendum will be held on 18th September 2014; allowing Scotland to choose its political future in just 18 months’ time. Salmond, responsible for driving this issue forward is arguably risking his political future and reputation on this one roll of the dice; so is it worth it?

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Are you having a Giraffe?

 
corporate reputation, giraffe, social media, tesco, twitter

Tesco’s announcement yesterday that they have bought child-friendly restaurant chain Giraffe to maximise space in their out-of-town stores came as a surprise to many.

Philip Clarke’s vision is clear as he looks to change Tesco fortune in the UK and move with consumer trends that sees reduced electrical goods in-store and more consumers purchasing goods online. His vision is simple – to create retail destinations and transform the supermarket as we know it.

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Oxfam’s ‘Behind the Brands’ campaign reveals rotten truth about the ‘Big Ten’

 
corporate reputation, csr, oxfam, social media, the 'big ten'

With public awareness of world issues such as fair trade, sustainability and climate change at an all-time high, you would be forgiven for expecting major companies in the food and beverage sector to  be addressing these issues adequately. According to Oxfam, this couldn’t be further from the truth, as their ‘Behind the Brands’ report, issued earlier this week, made clear.

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Guidelines are nice but a more long-lasting solution to the ailing NHS is required.

 
government regulations, healthcare, nhs, nice, reputation

Guidelines published today from The National Institute for Health and Clinical Excellence (NICE) could overhaul fertility treatment on the NHS in England and Wales funding treatment for couples aged over 40 as well as generally fast-tracking the process. At this stage these are just recommendations and whether they are put into practice depends on the ability or desire for Primary Care Trusts to pay for it.

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‘Warren Buffett bought some ketchup…all of it’

 
heinz, takeover, warren buffett

Everybody likes Heinz Ketchup, but perhaps none more so than US billionaire Warren Buffett, who is set to buy the Heinz Company for an estimated £18bn.

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